Archive for 'Uncategorized' Category
Artificial intelligence is rapidly changing the media landscape. From automated transcription and content recommendations to newsroom research tools and generative AI, broadcasters are discovering new ways to use technology to work more efficiently and serve their audiences. For local broadcasters, however, adopting AI comes with an important responsibility: protecting audience trust. Local television and radio […]
Behind every television broadcast, radio program, live event, and streaming production is a team of technical professionals working to make sure the signal gets where it needs to go. One of the most important members of that team is the broadcast engineer. Broadcast engineers are responsible for the technology that makes broadcasting possible. They install […]
Local radio remains one of the most trusted and effective ways for businesses to connect with their communities. While digital marketing continues to evolve, radio stations have a unique advantage: they reach loyal local audiences with timely, relevant content that national platforms often cannot replicate. However, today’s advertisers expect more than traditional on-air commercials. Businesses […]
Operating a radio or television station comes with more than creating quality programming and serving local communities—it also requires complying with the regulations established by the Federal Communications Commission (FCC). From maintaining accurate records to following political broadcasting rules, broadcasters are responsible for meeting a wide range of federal requirements. Even experienced stations can occasionally […]
In a world dominated by social media, streaming platforms, podcasts, and on-demand content, some have questioned the future of traditional radio and television broadcasting. Yet local broadcasters continue to play a vital role in communities across Pennsylvania and throughout the United States. From emergency alerts and severe weather coverage to local news and community engagement, […]
Harrisburg, PA – PAB President Joe Conti testified before the Pennsylvania House of Representatives Intergovernmental Affairs and Operations Committee on Wednesday, April 29th, concerning three proposed pieces of legislation that would remove the need to change the clocks twice a year, either by staying on Standard or Daylight Savings Time. The position of the PAB, […]
Embarking on a career as a radio broadcaster in Harrisburg, PA, can be an exciting journey filled with opportunities to share stories, entertain, and inform the public. Whether you’re drawn to the dynamic environment of live radio or the technical aspects behind the scenes, Harrisburg offers a range of resources and pathways to enter this […]
On Friday, April 10, The Pennsylvania Association of Broadcasters presented its 2026 Awards for Excellence in Broadcasting at the Sheraton Harrisburg Hershey Hotel. More than 70 award winners were recognized and received their physical awards. PAB presented Broadcaster of the Year honors to Alex Holley and John Wilsbach, along with Hall of Fame inductees Bernie […]
The relationship between the National Association of Broadcasters (NAB) and the Federal Communications Commission (FCC) is a complex dance of advocacy and regulation. For broadcasters in Pennsylvania, especially those in Harrisburg, understanding this dynamic is crucial. This blog delves into the fundamental roles of these two entities, current hot topics, and the specific impacts on […]
Pittsburgh, PA – After 26 years of distinguished service at WTAE, Investigative Reporter Paul Van Osdol will retire at the end of the month, concluding a remarkable career defined by award-winning journalism, meaningful investigations, and a lasting impact on the Pittsburgh community. Van Osdol joined WTAE in 1999 and quickly became one of the newsroom’s […]